At this years E3, it was announced that the up-coming Gears of War game would have a limited edition console, as well as a controller. Today it has been put on Amazon US to purchase.

You can purchase the amazon.com/dp/B0050SYTJK/?tag=...

8 years ago
... and as far as HALO reach and fable 3 limited edition controllers did share the same packaging style and selling formula (controller + custom design + ingame content for fable / avatar prop halo ) this one looks like will be doing so.

Are there any words about the exclusive DLC content coming with this controller yet?