Can't wait until Madden or the NFL season? Well soon enough you can get the Madden NFL 11 demo, which is coming to Xbox 360 and PlayStation 3 on July 27.
The demo features five-minute quarters, and lets you play as the Colts or the Jets – the two teams that fans voted for earlier. Gamers will also be able to use the Gameflow and Gameplanning features, which let you set up specific down-and-distance and situational plays beforehand so you're not burning the 40-second clock in game scrolling through play menus.
If you create a gameplan in the demo you'll unlock the Master Strategist achievement/trophy in the full game, and if you share the demo with a friend, you'll get a Madden Ultimate Team card when the retail version hits the shelves August 10.
Sounds like people are taking after Crackdown 2 and using unlockable cheevs in the demo for when you buy the retail version. Can't complain!